Operate Well with Marissa Mosunich

You may have heard the term "Process Improvement" and are wondering if you as a small business owner need to be doing it. Process Improvement has its roots in the Industrial Revolution and developed further in the 1980s, gaining momentum with Motorola and Toyota - companies that created a quality and efficiency revolutions of their own, leading to the popular terms, Six Sigma and Lean Manufacturing. So what do the large companies Motorola and Toyota have in common with the boutique marketing firm that   you run from your home office, or your online store that current makes $65k in revenue per year? The truth is that while under-explored, Lean Six Sigma or Process Improvement methodologies are very relevant for small businesses and worth your consideration. In this article I will give an introduction to this important concept as well as highlight differences in its application for small versus large enterprises. All the tools Historically, large manufacturing companies have se

You may have heard of a company called Zapier, which has become a popular name with entrepreneurs.  Why all the hype? In a world where there is a a software for basically anything , entrepreneurs find themselves with multiple separate systems. All of a sudden instead of making life easier, keeping software applications up to date has become another time consuming chore. Commonly, business owners find themselves having to put client information into their accounting software, their CRM, their project management software, etc. That's where a tool like Zapier may come in handy. Zapier provides "do-it-yourself" integrations, or connections, between software applications. It's like having glue to put between software that you have, so that if you, for example, entered client information into Honeybook (a client management application), it could automatically be added to Trello (a project management application). Using Zapier does, however, require a certain amount of techn